About Us


Palm Home Improvement: The Launch

Palm Home Improvement (PHI) is the General Contracting arm of Urban Spring Capital (USC). The origins of PHI occurred three years prior to its formal establishment in what was a nightmare scenario. It occurred during one of USC’s first value-add re-development projects located in Brooklyn NY. The story that unfolded involved a dishonest GC, a new developer, and a situation where a partial ceiling collapsed.

The story commenced in 2015 when we at USC acquired a mixed-use value-add property in Kensington. After putting the project out to bid, we ultimately hired the cheapest local GC. Everything under the sun was included in the price. The timeline was unreasonably quick - but the GC was the ultimate salesman. Being inexperienced developers, we allowed the GC to get (too) ahead in payments. On one of our weekly site visits – about two months into the project – the GC’s foreman asked us why we weren’t paying his boss. That instant we knew we had a problem. The GC we hired and paid, hadn’t been paying his employees. We attempted to work things out until we got a phone call – that the top floor ceiling collapsed (due to cutting corners). Thank God no one was hurt and the damage was minimal. That said the scare was unforgettable. Ultimately, we came out of pocket and paid the GC’s foreman directly to complete the project. Within a few months we wrapped up the project and successfully increased the value of the property by a third.

Over the past five years – and across the multiple projects we’ve completed – we’ve worked with both good and bad GC’s, laborers, and subs. During that time, we were fortunate enough to vet and assemble our own team of full-time dedicated carpenters. We work with trusted subs so that schedules are maintained and so that work never has to be done twice. We are lucky to still have the foreman from our 2015 project on the team. We are also fortunate to have learned from past mistakes and are excited to help new developers and home owners complete their own projects without the headaches of working with dishonest and unskilled GC’s.

Today we are proud of each and every project. Our relationship with clients is superb. We treat each and every project with dedication, care, and commitment. We look forward to a successful relationship and building visions into reality.


What Sets Us Apart

We are owners and developers.

We’ve been on both sides of the table. Every project has its challenges and given our experience – we’re able to navigate challenges in the most cost efficient and effective ways.

Our team is our team.

Many GC’s take contracts and sub out entire jobs. Our team is made up of full-time employees who have all worked on multiple projects. We sub out mechanicals to experienced and proven professionals to ensure high quality of work and on time execution. Clients will see the same Palm Home Improvement (PHI) team faces from week to week. Our carpenters work with everything interior – that includes framing, tiling, flooring, sheet rocking, painting and much more. We are able to maintain schedules because we make them. The buck stops with us.

Our quality is paramount.

Our team is professional and efficient. We are fully licensed and insured. The team has decades of combined experience and are OSHA certified. PHI delivers top quality finishes. 

We are fair.

Every project we’ve encountered both within our own portfolio and within the portfolio/projects of others – there has been some sort of unknown – there has been some sort of change order. In our experience, GC’s generally like to take advantage and overcharge/profit from change orders. At PHI we look to build long term relationships and maintain an excellent reputation. In our eyes change orders are just that – changes – not money-making opportunities. When change orders do arise, we tackle it ahead of time and ensure that each situation is dealt with in a fair way.